HabitStack Podcast

Matthew Himelstein on the Intersection of Technology, Sports, and Athlete Influencer Marketing

Scott Ward

In this episode of the HabitStack Podcast, host Scott Ward interviews Matthew Himmelstein, co-founder and Chief Product and Technology Officer of Mogl. They discuss the evolving role of AI in software development, particularly in the context of Mogl's influencer marketing platform. The conversation covers the impact of name, image, and likeness (NIL) on college sports, including the financial and structural changes it entails. Matthew also explains how Mogl's AI technology facilitates matchmaking between brands and college athletes for influencer marketing campaigns. Additionally, the discussion touches on the blurring lines between product management, revenue operations, and go-to-market strategies in modern business environments.